September 27, 2011
by Joakim Sternö
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Recently a few of us went to Sony Ericsson to pitch cultural analysis and listen to how they try to integrate research into the design process. The tiny meeting room was overcrowded since almost the entire “Experience Lab” decided to … Continue reading
September 21, 2011
by Joakim Sternö
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Yesterday instead of going to bed I followed the twitter feed from the EPIC 2011 conference in Boulder, Colorado, #epic2011. EPIC here standing for the Ethnographic Praxis in Industry Conference. Suddenly something interesting happened that revealed how a catchy term … Continue reading
September 19, 2011
by Joakim Sternö
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This blog is an experiment and we don’t know in what direction it will take us. For sure I know the topics will be vast. We who write this blog have in common that we are students in the MACA … Continue reading